Equity Financing
Equity Financing
Equity financing lets you raise capital without taking on debt. Instead of loans, you bring in investors who receive ownership in your company. For high-growth startups and expanding businesses, equity is often the fuel that makes scale possible. But the structure, valuation, paperwork, and compliance need to be handled carefully — because once you dilute, you can’t undo it.
We help founders plan, structure, and execute equity fundraising in a clean, compliant, and investor-friendly way.
What is Equity Financing?
Equity financing means raising money by issuing shares or convertible instruments to investors. In return, they become part-owners of the company.
Common equity instruments include:
Equity shares
CCPS (Compulsorily Convertible Preference Shares)
CCDs (Compulsorily Convertible Debentures)
SAFE/ICSAFE agreements
ESOPs (for team-based equity)
Why companies choose equity funding
No repayment pressure like loans
Helps scale rapidly
Improves credibility with customers, partners, banks
Brings strategic investors with expertise & networks
Strengthens balance sheet and future fundraise potential
Ideal for startups with long-term growth plans
When equity financing makes sense
You’re building a scalable product or tech platform
You need capital for expansion, product development, or hiring
You’re entering competitive markets where speed matters
You want investor backing and mentorship
You prefer dilution over debt burden
What we assist with
1. Fundraising Strategy
Funding roadmap and valuation guidance
Choosing the right instrument (equity, CCPS, CCDs, SAFE)
Dilution planning and cap table strategy
2. Investor-Ready Documentation
Pitch deck, one-pager, investor memo
Financial forecasts and valuation working
Due diligence – legal, financial, and compliance
3. Transaction Structuring
Term sheet review
SHA (Shareholders Agreement) & SSA (Share Subscription Agreement)
Pricing guidelines and FEMA compliance (if foreign investors involved)
4. Compliance & Filings
Share allotment filings (PAS-3, MGT-14 etc.)
Issue of share certificates & board resolutions
Valuation reports
FEMA filings for foreign capital (FC-GPR, FC-TRS etc.)
5. Post-Investment Support
Investor reporting and MIS
Cap table management
ESOP planning and documentation
Governance and board meeting support
Why founders need professional help
Prevent dilution mistakes
Avoid regulatory violations
Improve negotiation confidence
Maintain clean compliance for future rounds
Present a strong, investor-grade narrative
A clean early structure saves you from massive problems later.
Documents usually required
Company incorporation documents
Cap table and share registers
Financial model & projections
Pitch deck, investor emails, term sheets
Bank statements and proof of fund inflow
KYC of investors
ROC filings, valuation reports, and agreements
Our process
Understand your business, goals, and funding needs
Prepare investor-facing materials and valuation inputs
Structure the equity round and draft agreements
File compliance forms and complete documentation
Support governance, reporting, and future fundraising readiness
Frequently Asked Questions
Depends on your stage — usually 10–25% per round. Too much early dilution hurts later.
Yes, for any share issuance above face value.
Yes — but FEMA rules and reporting must be handled.
Typically 4–12 weeks, depending on investor response and documentation.
Everything is negotiable in the term sheet — don’t sign without understanding implications.